It sounds simple – create great content that resonates with physicians or patients. But all too often, medical device companies generate content that feels sterile, ordinary. My goal is to deliver compelling content, while assessing performance metrics along the way. I develop a plan to keep you engaging with your audiences long after your launch, so you continue to build awareness.
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Email campaigns
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Ad campaigns – print, digital
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Social media – strategy, content development & curation, posting, blogging
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Video & Animations – physician & patient testimonials, interviews, clinical education
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Webinars – CME partner selection, non-CME programs
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Community outreach events – turn-key program for patient education
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Referring physician education – communications to referral, influencer communities
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Sales support materials – print, mobile apps, digital
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Tradeshows – strategy and implementation for global, national, regional meetings
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PR – media kit, corporate press releases, vendor partner selection